How do you get sales content to your extended sales force? Do your channel partners have the ability to deliver it to end customers? Prolifiq was built to put content at the fingertips for members of large, distributed sales groups.
“Prolifiq lets us feed the right messaging to our channel partners. Sure, they’re responsible for their own communications, but with Prolifiq, we’re providing them with great tools to help sell our product.”
- Channel Marketing Manager, global technology company
The solution
Think of it as content syndication, enterprise style. Your selling content is automatically fed directly to the sales force of your channel partners. You can store and tag your content in one or more Prolifiq libraries and then grant access to your channel partners to create their own library. Prolifiq’s templates then dip into the appropriate libraries, pull targeted content and wrap it in branded or co-branded messages. Built for scale, Prolifiq can carry tens of thousands of assets, all derived from multiple sources. But most important is what the channel seller sees: a nice, simple user interface that helps them find and deliver information to customers.
So what?
Prolifiq sets up your channel partners for success. With an abundance of great content at their fingertips, channel sellers are more inclined to promote your product. And with Prolifiq’s analytics, you “see” the communication patterns between your channel sales force, end customers and content, giving you insight to better position your products in the channel.
The details
Prolifiq is built to accommodate the complexities of channel communication:
- User-rights management controls who has access to what information
- Automatic co-branding
- Cadence and contention management, so customers are not overwhelmed with outbound communications from multiple channel partners
- Flexible compliance modules to enforce business rules from both content owners and channel partners
- Complete content-library solution that covers content collection all the way through delivery and tracking.